BUSINESS Sports & Entertainment Marketing

  • Arcadia
BUSINESS Sports & Entertainment Marketing

This hands on course allows students the opportunity to apply the principles of marketing through the Sports & Entertainment Industry. Students will create a marketing plan including ticket pricing & promotions, merchandising, product design, event marketing, corporate sponsorships, advertising, and more. Career opportunities as they relate to the Sports & Entertainment Industry will also be discussed. Enrichment activities for this course include a field trip to a professional sports facility such as La Crosse Center or Lambeau Field.This would be a great choice for any student considering business as a career or for any student looking for the challenge of running a simulated sports franchise.

Credit: 0.5

Length: (1) Trimester

Grade Level: 10, 11, 12

Prerequisites: Intro to Business Marketing

  • 10
  • 11
  • 12
  • BUSINESS